Online Physician Reviews: The Good, the Bad, and the Ugly

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Online Physician Reviews and Ratings: The Good, the Bad, and the Ugly

Roni K. Devlin, MD, MBS

Disclosures

May 11, 2022

6

A recent article on Medscape entitled "Online Reviews Most Important Factor in Choosing a Doctor: Survey" really got me thinking about my online presence. According to the results of a new Press Ganey survey, online reviews and star ratings are the most important factor for consumers when choosing a new healthcare provider, even more so than the recommendation of another doctor. Almost 85% of the survey respondents said they wouldn't make an appointment with a referred provider if they had a rating of less than 4 stars.

To be honest, I've rarely thought about my ratings or online reviews, and I almost never enter my own name into a web browser to see what might emerge. I don't use most popular social media apps, I don't have a professional website, and I was completely late in joining LinkedIn. After considering the Press Ganey survey results, though, I'm wondering how many patients (or potential patients) have found me online. And what exactly did they see?

So, I just searched online for my ratings and reviews. To be honest, there weren't many direct hits (although I'm not sure if that is a good thing or not). One of the results listed me as a "

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